My name is Sofia and I was born in Coimbra (Portugal), where I studied Social Communication. Later, when I was living in Madrid, I did my Master in Intercultural Relations. In between, I did my Erasmus in Turkey and an internship in Latvia.
In 2011, I moved to Madrid (Spain), where I started working in Digital Marketing. Nowadays, I work as Marketing Manager in Berlin (Germany).
Truth or Lie: Before you buy a product or purchase a service, you first inform yourself online, right? Do you understand now the importance of online marketing to promote and expand a business? Get more customers, build loyalty, increase sales and get your product recognized!
I am sure that I can help!
SEO stands for Search Engine Optimization. It's about various strategies of digital marketing, that contribute to the best positioning of a website on the first page of Google, for example. Which means that more people will visit your site, which will turn into more users/customers. If you need some help with the Portuguese market, I am sure I can help!SEO Strategies
In Internet, the content is king! But, writing well is not enough! It's important to be different, unique and, of course, original! Creating content that people will want to share is key to make your site an authority and a referece. Use content to engage new customers and to retain existing ones and never forget: online content is not just text!Online Content
Facebook, Twitter, Instagram, YouTube, LinkedIn, Pinterest or Snapchat? There are so many social media channels that the real question is "What's the best one for my business?" Social media is about dialogue! It's about connecting with people and creating a relationship with users! That's why is so important to create a strategy and measure results!Social Media for Business
Friendly URL's, meta-descriptions, tags and a fast web site are some tips for having a friendly web site! Do not ignore the online mobile market (for mobile devices) and do not let your business fall behind!On-site Optimization
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